AI that helps families and the teams who serve them
We build practical AI for funeral homes and cremation providers. Our goal is simple: give families kind, accurate help at any hour and give your staff more time for the conversations that matter most.
What we build
- Sarah, the AI website attendant that answers and books calls
- GEO Services for local visibility in maps and AI answers
- Content Engine for web, email, and social in your voice
- Compliance Checker that finds risks before others do
Why we built Mortem AI
We didn’t come together in a boardroom. We came together because of what we’d both seen first-hand.
- Matt has spent years serving families as a funeral director. He’s seen the pressure of giving clear answers quickly while juggling calls, paperwork, and care.
- Thomas has built and scaled businesses across industries, cutting through marketing hype and creating sales systems that actually drive results. He knows what wastes money and what makes money.
Together, we asked: what if funeral homes had AI that handled the routine questions, gave families clear next steps, and passed clean details straight to the team? Mortem AI is our answer.
Trusted by caring providers
We work quietly in the background so your brand stays front and center.
Matt Thompson
Funeral Director and Co Founder
Matt has served thousands of families as a licensed funeral director. He founded Chippewa Valley Cremation Services in 2010 and later built the Celebration of Life Center, a modern facility serving the Chippewa Valley. He brings deep industry knowledge and a focus on what families truly need in their hardest moments.
Thomas Magee
Full Stack Marketer and Co Founder
Thomas has spent nearly two decades in sales, marketing, and tech. He’s built funnels, scaled businesses, run major ad accounts, and led digital transformations. His focus is cutting through the jargon and building systems that move the bottom line.
At Mortem AI he drives product, marketing, and the customer journey — making sure every solution we build is practical, measurable, and built for providers, not hype.
Do you sell our data
No. Your data powers your assistant only. We use encryption in transit and at rest, and provide audit trails for changes.
Do we need to rebuild our website
No. Everything we build is designed to drop into your current stack. If a rebuild would help, we will give options and a schedule.
Can you work with multiple locations
Yes. We support location variants, routing rules, and clean reporting across brands and branches.